Market Type and Revenue. 2 Minutes to Find Out Why

Steve Blank

Understanding “Market Type” can save you a ton of money and time.

This 2-minute video explained “why not all startups are the same” and introduced the notion of “market type” and described the difference between new markets, existing markets and resegmented markets.

The next video described what happens to startups who don’t understand they are in a new market.

This video describes how “Market Type” affects your revenue and your burn rate.

If you can’t see the video click here

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